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Advertising Rates

Florida Bicycle Messenger
Newsletter of the Florida Bicycle Association, Inc.

Florida Bicycle Association, Inc. (FBA) is a statewide 501©(3) nonprofit organization uniting all types of bicyclists. Our mission is to inspire and support people and communities to enjoy greater freedom and well being through bicycling.

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Publication Dates and Circulation

The Florida Bicycle Messenger is published quarterly. Publication dates are January 15, April 15, July 15 and October 15. The newspaper is mailed to approximately 1400 active members, bicycle/pedestrian coordinators and professionals, governmental officials, corporations, bicycle clubs and shops, and other state and regional bicycle advocacy organizations for an approximate total of 3200 issues. We currently print 3700 copies per issue which are further distributed at special events.

Format

The Florida Bicycle Messenger is printed using a 16-page 11 x 13” format on an upgraded newsprint stock, black ink, with a special pms color on pages 1, 7, 8 and 16. Printing is by web offset at 85-100 line, 145 dpi at size is the best resolution for photos.

Advertising Rates

Page Size
W x H (inches) One time Full Year/
4 issues
Color: add
per issue
Full Page 10 x 12 400 300/issue 150
½ horizontal 10 x 5 7/8 250 200/issue 75
½ vertical 4 7/8 x 12 250 200/issue 75
1/3 vertical 4 7/8 x 8 ¼ 200 150/issue 70
1/3 island 7 7/16 x 5 7/8 200 150/issue 70
¼ column 2 7/16 x 12 150 100/issue 50
¼ vertical 4 7/8 x 5 7/8 150 100/issue 50

Media and File Formats

Most popular digital media is acceptable. We will return your zip, CD or other disks, but give us clear instructions and an address. Ads requiring special design work, layout or scanning (halftones, screens, etc.) will be surcharged at our production costs + $60/hr.

Due Dates and Terms

Advertisements and editing changes are due by 5:00 pm on each of the space reservation dates prior to the next quarterly issue: December 15, March 15, June 15 and September 15. Payment is due on placement of advertising order and before publication. We will send you a copy of the newspaper upon publication.

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Florida Bicycle Association | P.O. Box 718 | Waldo, FL 32694

The Florida Bicycle Association (FBA) was incorporated in 1997 for educational and charitable purposes.
FBA is a nonprofit, tax-exempt corporation under Section 501(c)(3) of the Internal Revenue Code.
Donations, including membership dues, are tax-deductible.
A copy of the current financial statements may be obtained by contacting
FBA, P.O. Box 718, Waldo, FL 32694.